Hi, i’m nico

I’m an innovation and experience design consultant. I help organisations design transformative experiences, to better engage with their audiences in the connected world

I have over 12 years experience in using creativity to design experiences and transform businesses with a diverse portfolio of national and international work for some of the most respected companies on the planet. My projects include brand and business strategy, experience design, space design, product and service design, event and marketing campaigns. I have a human centred DNA, that enables me to design solutions that connect people with products, services and brands in both the physical and digital world.

I have led multi-disciplinary (sometimes remote) teams of 25+ people including designers, strategists, creatives, technologists, architects, producers and developers, in order to develop company wide transformational initiatives, recently as the GM Retail Design and Innovation at Telstra (Number 1 Telco in Australia).

I am an entrepreneur, and often work on side projects in my free time. I am currently building a new type of Augmented Reality social platform that will enable anyone to very easily design in 3D and share in AR, all in mobile.

I am passionate, creative, visionary and extremely self-driven. I particularly like using the creative power that often stays in the marketing department, to solve ‘real’ business problems.